MQO Research spoke with 400 residents of Nova Scotia about their views on the use of fracking to extract oil and gas.
Fewer than one in five Nova Scotians either strongly support or support the practice:
There are gender and age divides in the province. Males were far more likely to support fracking than females:
Opposition to fracking increases with age:
We also asked how familiar people were with the process:
Data collection occurred by telephone from April 17th to April 25th, 2018 and included 400 randomly selected residents from across the province. The margin of error is ± 4.9 percentage points 19 times out of 20.
About MQO Research
MQO Research is one of Atlantic Canada’s leading market research firms, providing research insights to clients throughout the region and beyond. Our team includes experts in quantitative and qualitative methodologies and program evaluation. MQO is a Gold Seal member of the Marketing Research and Intelligence Association (MRIA) and as such subscribes to the highest standards of information gathering and research ethics in the industry in Canada.
MQO is part of Group m5, the largest communications organization in Eastern Canada. The Group m5 family of brands includes m5 Marketing Communications, m5 Public Affairs, MQO Research, and Wavelight Productions.
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