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Atlantic Canadians

Understanding your audience helps us interpret the information they provide.

On the surface, research counts the yes’s and no’s, but the real story is in understanding why they are yes’s and no’s in the first place, and how much conviction is behind those answers. To do this effectively, we need to have a broader understanding of how audiences react to all kinds of questions and subjects.

the newsroom

June 7, 2018

55 Percent Support Shift to Electronic Health Records

MQO Research spoke with 400 residents of New Brunswick about the government’s efforts to get doctors to switch to electronic health records. 55 percent of those... Read more
June 1, 2018

Majority Support Electoral Reform on PEI

MQO Research recently spoke with 401 residents of Prince Edward Island about their views on Electoral Reform, asking: If a referendum (on Electoral Reform) were held... Read more
May 31, 2018

18% of Nova Scotians Support the Use of Fracking

MQO Research spoke with 400 residents of Nova Scotia about their views on the use of fracking to extract oil and gas. Fewer than one in... Read more
May 25, 2018

22% of Newfoundland and Labrador Residents Considering Cannabis Purchase

MQO Research spoke with 400 residents of Newfoundland and Labrador about their plans to purchase cannabis once it becomes legal and how they planned to make... Read more

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- Carolyn O’Keefe, President